Articles

By Clint Cora
If you just wish for something, like you wish you had more money or you wish you could be in better shape or you wish you could get rid of some bad habit, chances are you will probably not do much about it.

By Clint Cora
The result of staying within a present comfort zone is that achieving goals can get postponed indefinitely, because it requires you to leave your comfort zone to acquire greater or new skills.

By Clint Cora
As a motivational speaker, I believe in getting a hero. In order to get motivated to be successful, I find that it is extremely helpful to get a hero. Getting somebody to be a role model for you keeps you inspired to stay on track while you work towards y

By Clint Cora
Just like for companies, goal setting for your own life is very important for success. When many folks try goal setting for the first time, it can be an overwhelming task.

By Clint Cora
Is life already so overwhelming so who's got time to go after life goals?

By Clint Cora
Companies need motivation, especially during these tougher economic times. Senior management must find ways to motivate employees in order to have their people perform at high levels. This is also true for associations and their members.

By Clint Cora
Emotional intelligence or EQ (or EI) is about how we manage our actions with both others and ourselves as a result of the emotions we feel.

By Keith Thirgood and Helen Walter
What to do in a recession? It's not run and hide.

By Keith Thirgood and Helen Walter
You all know that the big guys invest big bucks in marketing their brands. Whether it’s Pepsi, GM or FedEx, everything they do goes toward making their brand irresistible to their target market. Without deep pockets, what’s a smaller business to do?

By Tom Stoyan
Since there is not enough time to learn everything you might be interested in, how do you decide what to learn? What follows is a three-step plan that keeps me in good graces with my clients, ahead of my competition and interested in my work.

By George Torok
If you want your customers to value what you offer - you must demonstrate that you value them. This article teaches you to deliver value that your customers recognize, appreciate and reward.

By Oleg Kuzin
Remember your own reactions to a badly written instruction sheet, to an incoherent package or to a message that was obviously written by someone who didn't understand you. You don't want your customer to react the same way.

By Keith Thirgood
It's not as straight-forward as you might think. If you're about to develop a website, take a look at this article for some cautions and advice.

By Keith Thirgood
We all know we can pay a magazine or a newspaper to run ads for us. Businesses do it all the time. In many cases, you're obliged to advertise to survive. But wouldn't you rather promote yourself and your company in a number of publications, and get paid.

By Keith Thirgood
Where does the time go? Billable time. As a consultant, your practice may be doing reasonably well; you're charging $100-150 an hour. As an independent consultant, you're probably also doing everything from grinding the coffee to editing the

By Keith Thirgood
Although many people use the terms marketing and selling interchangeably, they're not the same thing. It's important to think of them as separate activities requiring different strategies and actions.