AIC Meeting February 22, 2010, 7-9:30p: Crown Plaza Hotel

Association of Independent Consultants (AIC)
in association with the Society of Internet Professionals (SIP)
presents:

Making Headlines - How To Get Into The Media For FREE

Presented By:  

Jennifer Beale

Publicist

In October 2009 we delivered the WHO can by showing you that anyone, with a passion and determination for growing and creating expertise around their business, can utilize the Media to achieve this.  

NOW we are delivering a clear plan of WHAT and HOW to.

Want to get FREE promotion in Print, TV, and Radio but are uncertain how to begin? Or trying to get media coverage but frustrated because for some reason you're not getting interviews? Being in the media raises your profile to expert status and provides instant credibility, building a high level of trust that pulls prospects to you. And studies show articles and interviews are more believable than paid advertising, get five times more notice, and generate 28 percent of sales inquiries.

In this session, you'll learn:

1. A proven paint-by-number approach created specifically for consultants and coaches;
2. Three (3) things that drive editors and producers crazy (and how to avoid making mistakes);
3. How to leverage what you already do to get ongoing media coverage and generate QUALITY business leads.

Now that you know the passion behind ordinary people becoming Media experts, you too can walk away from this seminar with a clear plan to achieve more sales:

"Hi Jennifer - dropping you a note that I aced the audition and will be the new host for Inside Toronto Real Estate!!! Thanks for your help, Brian." Brian Persaud, Real Experts Inc

"Without Jennifer's course I wouldn't have realized how easy it is to get in the media. With little effort I was featured in 5 top trade magazines and with no effort 3 more have been attracted to me." Debra Bradshaw, ZEP

"After taking Jennifer's PR seminar I sent out my first news release and within one hour a journalist called for an interview." Brenda Langendoen, B'N'R Stables

ABOUT JENNIFER BEALE: After years as a freelance writer and editor, Jennifer Beale turned her natural compulsion to promote into a successful career as a publicist with unleash pr. Passionate about others' success, Jennifer teaches small business professionals how to generate leads by getting FREE exposure in print, and on radio and TV shows.  

Her students have appeared on Breakfast TV, Canada AM, BNN, CTV, CITY TV, Global TV CFRB, Metro Morning, CBC Newsworld, and in the Globe and Mail, National Post, Toronto Star, as well as various consumer and trade media, and many more. 416-unleash (865-3274)  http://www.unleashpr.com 

DATE: Monday, February 22, 2010

TIME: Registration 7:00pm

(Programme begins 7:30pm)

PLACE: Crowne Plaza Airport

33 Carlson Court, Toronto

on-site parking $5.00 ( DO NOT PAY AT THE PARKING KIOSK: Report to the front desk and pay special $5 rate.)

For more information on AIC contact us at: 416-410-8163 or by e-mail at info@aiconsult.ca or visit http://www.aiconsult.ca/

Meeting Fees: AIC & SIP Members $10.00 Visitors $30.00

NEW in 2010:  New AIC members and renewing AIC members attend meetings for FREE.  This is a new benefit of membership being introduced in 2010.  Until the AIC member's month of renewal, the meeting fee is $10.00.

AIC, SIP, and XL Toronto Members must show their membership cards at the door to get the special member rate.

Special offer for AIC Members - Your guest registers at the preferred rate of $25.  Member and guest must register together to get this discount.  Until your month of renewal, when you bring a guest, your registration is FREE. 

VISITORS PRE-REGISTER ONLINE THROUGH PAYPAL BY FEB 22 AND RECIEVE A 20% REDUCTION  (DISCOUNTS ARE NOT COMBINABLE)

2009 MEMBERS PRE-REGISTER ONLINE THROUGH PAYPAL BY FEB 22 AND HELP US REDUCE LINE UPS AT THE DOOR (2010 members free)

NOTE:  If you're having technical difficulties pre-registering on-line, please send us an e-mail directly at finance1@aiconsult.ca stating your problem and requesting a manual registration.

Cancellations must be received by e-mail to the VP Finance at least 24 hours before the event, otherwise the fee is forfeited.